10 Best AI Content Creation Tools for 2023 (Free & Paid) | Friday.app

Top 10 Best AI Content Creation Tools to Use in 2023

Posted by The Friday Team

Take advantage of cutting-edge AI content creation tools to make the most of your marketing efforts.

Whether you're a small business owner or a major enterprise looking for innovative ways to differentiate yourself in an ever-crowded digital space, there are plenty of great options available.

In this article, we'll be reviewing the 10 best AI content creation tools that you should try out in 2023. From automated customer chatbot architects and conversational analytics platforms to dynamic landing page builders and SEO analytics services, all our top picks have been tested by experts and can provide tremendous value for any online presence. Let's get started!

1. ClickUp

ClickUp is a comprehensive project management software that provides countless customizable features to enhance productivity and enable individuals and teams to work more efficiently. What sets ClickUp apart is its exceptional functionality as a project management tool that integrates team collaboration seamlessly. The platform is fully adaptable, giving users, teams, and organizations the freedom to tailor ClickUp to their specific requirements and easily scale it as their businesses grow.

Alongside its impressive suite of functionalities, ClickUp has introduced ClickUp AI, an AI-powered content assistant integrated within ClickUp Docs. This powerful tool assists with generating ideas, copywriting, copyediting, summarizing lengthy texts, and other content creation tasks, making it an indispensable resource for content creators.=

Best Features

  • Create tasks in any format (list view/board view) to keep track of what needs to get done
  • Use virtual whiteboards for easy visualization of ideas & projects on one platform
  • Leverage dashboards for quick insights into how a project is progressing at any given time

Current Limitations

  • AI is not available for free users


  • Free Forever – Free
  • Unlimited- $7/user/month
  • Business- $12/user/month 
  • Enterprise- Contact for pricing

Get started with ClickUp for free, no credit card required

2. Wordtune

Wordtune is an AI content creation tool that helps users create and edit long-form content on various platforms. It offers features such as rewriting with AI, shortening or lengthening content, changing the tone of voice, and checking spelling and grammar. Wordtune can also be integrated with Microsoft Word or used as a browser extension to improve your writing quickly and easily. 

Best Features

  • Shortens or lengthens content
  • Can be integrated with Microsoft Word 
  • Also available as a browser extension  

Current Limitations

  • Can’t generate brand new content on its own  


  • Free
  • Plus: $9.99/month
  • Unlimited: $14.99/month

3. WriteSonic

WriteSonic is an innovative AI content creation tool that empowers users to generate high-quality written content with ease. It utilizes advanced artificial intelligence algorithms to assist users in crafting engaging and compelling content for various purposes, such as social media posts, blog articles, product descriptions, and more. With WriteSonic, users can simply input a brief description or a topic, and the AI model will generate creative and coherent content based on the given input. 

Best Features

  • Advanced AI with GPT-4 powers to build a comprehensive content
  • offers a range of writing styles, tones, and formats to suit different needs and preferences
  • Users can rely on the AI model to generate initial drafts that can be edited and refined

Current Limitations

  • Slight difficulty with complex or specialized topics
  • AI model might not have access to specific industry knowledge or the ability to comprehend advanced concepts


  • Free trial available
  • Unlimited: Starts at $16/month
  • Businesses: Starts at $12.67/month

4. Scalenut

Scalenut is an AI-driven content marketing tool that helps users create content optimized for search engine rankings. It offers keyword research and optimization tools, such as the SEO Assistant, to help you write more effective content. The platform also has a Surfer SEO integration, which allows you to compare your website against your competition in terms of keywords and ranking factors. Additionally, Scalenut features a document editor tailored around the keyword you’re writing about, enabling users to quickly get started on their content creation process.

Best Features

  • SEO Assistant for automated keyword optimization 
  • Document editor tailored around keywords 
  • Content creation marketplace with vetted professionals available for hire  

Current Limitations

  • Challenging commands compared to other tools  


  • Individual: $29/mo
  • Growth: $79/mo
  • Pro: $149/mo

5. CopyAI

CopyAI is an AI content creation tool that enables businesses to quickly generate short copy for emails, social media posts, and other digital marketing materials. It offers templates for blog content, digital ad copy, eCommerce copy, sales copy, social media content, and website copy with the ability to adjust the tone of voice. CopyAI also provides a long-form editor for creating more comprehensive pieces of writing. 

Best Features

  • Templates for blog content, digital ad copy, eCommerce copy ,sales copies ,social media content and website copies  
  • Adjustable tone of voice  
  • Long-form editor  

Current Limitations

  •  Generated text may require fact-checking before use     


  • Free for up to 2000 words
  • Pro: $49/month
  • Enterprise: Contact for pricing

6. Surfer SEO

Surfer SEO is an AI-powered content optimization tool designed to help you create better content for your website. With Surfer SEO, you can perform keyword research, generate outlines for desired content, optimize existing and new content according to current SEO standards, find ideas for new content related to your brand or goals, and manage growth across all of your pages. The software also offers a comprehensive audit feature which allows you to review existing webpages and make improvements based on what the AI suggests. 

Best Features

  • Keyword research for optimized content
  • Content outline creation 
  • Content idea generation 

Current Limitations

  • Numerous features can be overwhelming for some users
  • Some tools may not be of use to some users


  • Essential: $69/month
  • Advanced: $149/month
  • Max: $249/month

7. Jasper.ai

Jasper is an advanced AI content creation tool designed to assist users in generating creative and engaging content. With its powerful capabilities, Jasper can write a variety of content types, including social media posts, tweets, blog posts, short stories, and more. As an AI writing assistant, Jasper leverages its proprietary AI model and browsing capabilities to provide real-time information from the internet. It can browse the web to gather up-to-date data, news, trends, and sources to enhance the quality and accuracy of its generated content.

Best Features

  • Quickly generates content, offering a time-saving solution for individuals or businesses
  • Long-form document editor for creating large documents quickly  
  • Speed writing capabilities with automated sentence generation 

Current Limitations

  • May include redundant data due to automated sentence generation features
  • May require fact checking after using automated features    


  • Business: Contact for pricing
  • Teams: $99/month
  • Creator: $39/month

8. Paragraph AI

Paragraph AI is an AI content creation tool that helps you quickly create messages and replies to suit any tone or formality. It can be used for both iOS and Android, as well as a Chrome plugin, so you can have it with you wherever you go. With Paragraph AI, users are able to write commands and the app will generate a message tailored to your desired tone and formality. You also have access to grammar checkers, plagiarism checkers, quick reply options, and more. 

Best Features

  • Tool allows you to set a tone of your message or content
  • ParagraphAI keyboard lets your access the power of ParagraphAI in every email, message or app on your smartphone

Current Limitations

  • May require minimal edits and personalization with generated content


  • Student: Starts at $9.99/month
  • Professional: Starts at $12.49/month

9. Copysmith

Copysmith is an AI content creation tool that helps businesses create product descriptions quickly and efficiently. It offers powerful features such as the ability to import entire product catalogs, write and rewrite product descriptions, SEO optimize them, launch directly to CMS platforms, plan keywords in record time and score their content against SEO best practices instantly. 

Best Features

  • Utilize the power of Generative Pre-trained Transformer (GPT) technology to generate high quality product descriptions for any business size or industry
  • Easily create new products or update existing ones with just a few clicks using our intuitive user interface
  • Perform keyword searches and check SERP rankings to optimize content for search

Current Limitations

  • Users may require some time to understand and navigate its various features


  • Starter: Starts at $228/year
  • Pro: Starts at $490/year

10. Outranking

Outranking is an AI-powered content creation tool that helps users generate high-quality and optimized content. With its advanced technology and intelligent algorithms, Outranking empowers users to create engaging and impactful content that ranks well in search engine results. One of the key features of Outranking is its ability to generate pristine outlines that enhance the flow and quality of your writing. These outlines are carefully crafted using important keywords and an understanding of ranking pages.

Best Features

  • Offers superior content breakdown and structural suggestions, enabling you to write with clarity and conciseness
  • Guides users in crafting compelling pieces that captivate your audience
  • Generate unique SEO-optimized titles and descriptions for your blog posts

Current Limitations

  • Learning curve with understanding how the app generates contents and suggestions


  • SEO Writer: $59/month
  • SEO Strategies: $99/month
  • Custom plan available

Benefits of AI Content Creation Tools 

AI content creation tools offer numerous benefits that can significantly enhance the content creation process. Here are some key advantages:

Increased Efficiency: AI tools automate various tasks involved in content creation, such as generating ideas, writing drafts, and editing. This saves time and allows content creators to focus on other important aspects. (Source: Forbes)

Improved Productivity: With the assistance of AI, content creators can produce a larger volume of high-quality content in less time. This helps businesses meet the demands for fresh and engaging content across multiple platforms. (Source: Entrepreneur)

Cost Savings: AI tools eliminate the need for hiring additional writers or editors, reducing labor costs. Moreover, the increased efficiency and productivity lead to higher output without sacrificing quality. (Source: Forbes)

Enhanced Accuracy: AI algorithms are designed to generate accurate and error-free content. They can detect grammar and spelling mistakes, ensuring the content is well-polished and professional. (Source: Forbes)

Reliable Performance: AI tools consistently deliver consistent results and maintain a consistent tone and style throughout the content. This helps in building a strong brand voice and maintaining consistency across all communication channels. (Source: Entrepreneur)

Content Optimization: AI-powered tools can analyze data and user behavior to optimize content for better engagement, conversions, and SEO performance. They can suggest relevant keywords, headlines, and meta descriptions to maximize content visibility. (Source: Valasys)

Personalization: AI tools can customize content according to user preferences and behaviors. By analyzing user data, AI can create personalized messages, recommendations, and offers, leading to better customer experiences. (Source: Forbes)

Idea Generation: AI algorithms can generate creative ideas and inspiration for content creation. They can analyze trends, competitor data, and user feedback to suggest fresh and innovative content concepts. (Source: CrawlQ)

It's important to note that while AI content creation tools offer substantial benefits, they should be used consciously by those who understands the entire content creation process. Reviewing the content ensures that it resonates with the target audience and aligns with the brand's values and goals.

AI Content Creation Tools and More from ClickUp

Content creation is a long rigorous process but remains to be one of the most important aspects of marketing for every business. While AI content creation tools are not meant to replace actual human content creators or writers, it can improve productivity and save your team a lot of time. Discover how ClickUp’s AI tool can help you with content creation and other tasks such as development and document creation. Sign-up for a free ClickUp account today!

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